Charlotte Motor Speedway is the crown jewel of motorsports and a cultural icon in North Carolina. It has been responsible for some of the greatest moments in the history of stock car racing. CMS is a treasured destination for hundreds of thousands of loyal NASCAR, NHRA and World of Outlaws racing fans. Fans that experience CMS get much more than a great race. They partake in multiple at-track events and activities that maximize the value for that fan. We are an organization with strategically positioned events throughout the calendar year designed to impact consumers positively on a national and local level.

Premiere Racing Facilities

CMS hosts over 1.5 million spectators annually. CMS fans represent all 50 U.S. states and average a 330-mile drive when attending events.

The 4 E's

Engagement, Extension, Exposure, Entertainment